This video was produced for the product launch of Rhino, a large-format cold laminator by Graphic Products.
The laminator was re-created as a photoreal 3D model so we could more easily show its features in action. Having a digital asset of a product like this allows for a wide variety of applications such as storefronts, animated GIFs for email and web marketing, and even print materials.
EMPLOYER Graphic Products
ROLE Art Direction/Animation/3D Artist