This video was produced for the product launch of Echo, a large-format printer by Graphic Products.
I re-created the printer as a photoreal 3D model so we could create shots that would be too difficult or even impossible to do using photography. Having a digital asset of a product like this allows for a wide variety of applications such as storefronts, animated GIFs for email and web marketing, and even print materials.
EMPLOYER Graphic Products
ROLE Animation/3D Artist